GE Augmented Reality Advertising
This is a few days old, but an amazingly nice implementation of Augmented Reality and it ties in so slickly with their TV campaign.
They are promoting the experience with rich media/video ads and even include their scarecrow character into the piece.
Take the time to print out the marker page and try it out.
http://ge.ecomagination.com/smartgrid/#/augmented_reality
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on Friday, February 6th, 2009 at 5:25 pm and is filed under Uncategorized.
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